EVOLVING PRODUCT AMBITIONS

Designing and manufacturing a successful product can feel like an obscure process, with missteps costing time and money. We share our process and involve our partners to make decisions together. We de-risk the product development process with quick iterations and ensure a smooth handover by closely collaborating with DFM partners.

CREATING LOVEABLE PRODUCTS

A great product is more than the sum of its parts. It requires a relatable brand and harmonious user experience across hardware, software and packaging. Balancing all the components can be a challenge. Through qualitative research, prototyping and user testing, we establish a product-market-fit early on and create a product that feels thoughtful and memorable.

ALIGNING OUR PARTNERSHIP

Startups have limited resources. We take equity to share the risk and align our interests to one outcome. It changes our language from “you” to “us” and creates better outcomes in our experience. We go on the journey with you and build a tailored approach to your team and individual product.

ALIGNING OUR PARTNERSHIP

A great product is more than the sum of its parts. It requires a relatable brand and harmonious user experience across hardware, software and packaging. Through qualitative research and user testing, we establish a product-market-fit early on and create a product that feels thoughtful and memorable. 

BUILD AMBITIOUS PRODUCTS

Designing and manufacturing a successful product can feel like an obscure process, with missteps costing time and money. We focus on de-risking the product development process with quick prototype iterations and ensure a smooth handover by closely collaborating with DFM partners.

MAKE IT HUMAN

A great product is more than the sum of its parts. It requires a relatable brand and harmonious user experience across hardware, software and packaging. Through qualitative research and user testing, we establish a product-market-fit early on and create a product that feels thoughtful and memorable. 

Contact us for inquiries or just to say hello!

- IKOU for HALU

is a portable chair that makes the world outside the home more accessible for physically challenged kids.

- SEER for Shiseido

is a data driven skincare system that correlates information from the body, skin and environment to give people insights about their wellbeing. 

- Doorbell for Simplisafe

is the latest product of their home security range. Connected to the rest of the system, this product is the gatekeeper of the home.

- Shades for Bentley

is an AR headset for Bentley’s new electrified offering and part of the passenger entertainment system. 

- Lighting for Ford

is an electric version of the popular F-150 pickup truck. This leap can be best experienced through all the human-centered innovation, inside and outside the cabin.

- MIRA for Omron

is a smart jewelry line that captures people's activity levels and fits into their daily life.

- Prana for Shiseido

Maestro and Serotone are two device concepts for Shiseido's wellbeing product portfolio. Mastro enhances sleep quality with a new bedtime ritual, while Serotone is a breathing coach.

- JUNO for Toyota
is an electric compact van with an interior that is as flexible and adaptable as the furniture in a living room.

We start with people and prototype on every stage of the process.

We go from early product strategy to design and development.

We provide expertise to complement your team and collaborate closely.

We start with people and prototype on every stage of the process.

As partners, we go on the journey together and tailor our approach to your individual team and product needs

We go from early product strategy to design and development.

As partners, we go on the journey together and tailor our approach to your individual team and product needs

We provide expertise to complement your team and collaborate closely.

As partners, we go on the journey together and tailor our approach to your individual team and product needs

© 2024 STRAYS

Close site navigatin