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EVOLVING PRODUCT AMBITIONS

Designing and manufacturing a successful product can feel like an obscure process, with missteps costing time and money. We share our process and involve our partners to make decisions together. We de-risk the product development process with quick iterations and ensure a smooth handover by closely collaborating with DFM partners.

CREATING LOVEABLE PRODUCTS

A great product is more than the sum of its parts. It requires a relatable brand and harmonious user experience across hardware, software and packaging. Balancing all the components can be a challenge. Through qualitative research, prototyping and user testing, we establish a product-market-fit early on and create a product that feels thoughtful and memorable.

ALIGNING OUR PARTNERSHIP

Startups have limited resources. We take equity to share the risk and align our interests to one outcome. It changes our language from “you” to “us” and creates better outcomes in our experience. We go on the journey with you and build a tailored approach to your team and individual product.

WRONG WAY

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